Ulepium

  • Jenny Ballif
  • Sep 12, 2017
Element 9 from the Periodic Tabel of Patrons: Ulepium.

Element 9 on the Periodic Table of Elements is Flourine, which is volitile and quick to react. Ulepium, the corresponding number on the Table of Patrons, is named for a family with quick reflexes and impressive kicking skills. They’re also some of the most warm and friendly people around, and the new Science Mom Logo is thanks to them.

You see, not long after starting my channel, I realized that I needed a logo. My first attempt (pictured below) wasn’t entirely horrible, but it wasn’t that great either:

My first attempt at a Logo.

Three months and about twenty drafts later, I ended up with a better version. But still, I kept looking at my logo thinking, “There’s got to be something better than this.” One of the problems I kept running into was that my graphic wasn’t vector based. Parts of it would lose resolution as I scaled up or down, and sometimes I needed it long and skinny and other times it had to be tall… and I wasn’t doing a good job of being consistent as I moved back and forth across different platforms and media.

Another early draft of the logo.

Then one night at our Taekwondo studio, I got talking with my friend Vicki, who is a graphic designer and fellow member of the “let’s kick each other and call it fun” club.

She told me she does a little freelance design work from time to time and asked if I’d like help with the Science Mom Logo. She sent me a few sketches, and I immediately had the dilemma of “They’re all fantastic, how do we choose just one?” After some deliberation, we went with this version:

The Logo Vicki designed.

If any of ya’ll are looking for a graphic artist, I can’t recommend her highly enough. You can see her portfolio here: https://www.behance.net/mariviculep

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Jenny Ballif

Jenny Ballif has worked as a molecular biologist and a wild land firefighter, and at several jobs that fall in between wearing a lab coat and wielding a chainsaw. She is the mother of three kids, wife of one mathematician, and author of several books.